Finding the perfect toy for a child can bring immense joy, but navigating the sheer number of toy stores in Singapore can often feel overwhelming. From sprawling mega-retailers to charming hidden gems, the options are endless. How do you know where to go for the best selection and quality?
We’ve done the heavy lifting for you. Forget aimless wandering; this guide organizes the 40 best places where to buy toys in Singapore not by location, but by what you actually need. Whether you’re hunting for educational toys Singapore or the latest LEGO set, this is your definitive map to the island’s best toy destinations.
| Category | Top Pick Store | What It’s Best For |
| Best Overall Variety | Toys “R” Us | A massive, one-stop shop for mainstream brands. |
| Best for LEGO | Bricks World | The official certified store with the widest range. |
| Best for Wooden Toys | The Better Toy Store | Heirloom-quality, sustainable, and educational toys. |
| Best for Educational/STEM | Get Hacking | Coding, robotics, and advanced STEM kits. |
| Best for Toddlers | Mothercare | Age-appropriate developmental and sensory toys. |
| Best for Outdoor Fun | White & Black Trading | Micro scooters, skateboards, and active gear. |
| Best for Budget Finds | Kiddy Palace | A wide variety of affordable toys and baby essentials. |
| Best for Collectibles | Action City | Bearbricks, Funko Pops, and pop culture figures. |
When you need variety and convenience, these large-format stores are your best bet. They stock everything from popular brands to seasonal exclusives, making them ideal for birthday gift hunting.
A name synonymous with toys, Toys “R” Us is the ultimate mega-chain. With multiple locations across Singapore, it offers an enormous selection for all age groups. It’s the go-to place for major brands like Barbie, Nerf, and Hot Wheels.
Kiddy Palace is a fantastic destination for parents looking for a wide range of affordable options. Beyond toys, they also carry baby essentials, making it a practical stop. Their selection includes everything from interactive learning toys to fun play gyms.
Located in the heart of Orchard Road, the toy department at Takashimaya offers a more premium shopping experience. Here you’ll find high-quality brands, beautifully displayed dollhouses, and the latest releases from companies like Sylvanian Families.
A familiar name in Singapore’s retail scene, Metro department stores feature a reliable toy section. You can conveniently find popular choices like LEGO and puzzles, making it a great stop during a regular shopping trip at Causeway Point or Paragon.
Tangs offers a thoughtfully curated collection of toys within its department stores at Tang Plaza and Vivo City. While smaller than dedicated toy shops, the selection is well-chosen, focusing on popular and quality brands perfect for gifting.
For something a little different, these Japanese lifestyle stores are a treasure trove of quirky and unique toys. You can find everything from intricate nanoblocks and model kits to fun novelty items that you won’t see in typical toy stores.
When speed is a priority, nothing beats online toy stores Singapore like Amazon.sg. With a vast inventory and Prime delivery, you can have the latest toys delivered to your doorstep in a day, making it a lifesaver for last-minute gifts.
For parents who prioritize sustainability, open-ended play, and developmental benefits, these stores offer beautifully crafted toys that are built to last and inspire imagination.
Living up to its name, this store curates award-winning, durable, and safe toys. It is a leading destination for high-quality wooden toys Singapore, with brands like Plan Toys that focus on environmentally friendly materials and craftsmanship.
Located at Forum The Shopping Mall, Playhao is a paradise for builders and thinkers. They specialize in high-quality construction toys, including the highly popular Magna-Tiles and colourful Grimm’s wooden block sets.
KEKA Toys is an online store run by a family dedicated to sustainable and non-toxic open-ended toys. Their collection features aesthetically beautiful Montessori toys Singapore made from eco-friendly wood, designed to encourage creativity.
This thoughtfully curated online shop champions imaginative play. Barefoot Toys offers a selection of quality toys that are engaging, safe, and designed to be cherished companions on a child’s play adventures.
Founded by parents, Little Shop sources unique and inspiring toys from around the world. They have a fantastic range, including popular sensory fidget toys by NeeDoh that are perfect for keeping little hands busy.
With a distinct Swiss influence, Hoppi Loppi offers high-quality wooden toys designed for small hands and big imaginations. Their marble runs are a standout, providing hours of creative and problem-solving fun for the whole family.
KYDZ is a specialist in educational toys for children of all ages and needs. Sourcing from global brands and designing in-house, they offer everything from puzzles to teaching aids, with a strong focus on materials for kids with special needs.
If you’re looking for sensory play toys, Tickle Your Senses is the place to go. This online store, founded by trained educators, offers themed play dough kits, water beads, and magnetic tiles that promote exploration and learning.
These stores cater to the builders, creators, and future innovators. From classic bricks to advanced robotics, they provide the tools to construct, code, and experiment.
As the primary operator of LEGO Certified Stores in Singapore, Bricks World is the ultimate destination for LEGO fans. It’s one of the best LEGO shops Singapore has to offer, stocking the widest and most current range of sets, from Duplo to intricate Technic models.
For those on the hunt for rare or hard-to-find LEGO items, Secret Chamber at Thomson Plaza is a must-visit. This store stocks regular box sets alongside third-party compatible items, making it a haven for serious collectors.
Another specialist for LEGO enthusiasts, Toyshunt at Great World is known for its unique sets and individual minifigures. It’s a great spot to find that specific piece or a rare collection to complete a set.
Founded by LEGO aficionados, this store at Jelita Shopping Mall is packed with building blocks. Alongside a huge LEGO selection, they also carry science experiment kits and board games, catering to curious minds.
For older kids interested in technology, Get Hacking is the top online shop for STEM toys Singapore. It provides tech-enabled toys like littleBits, Arduino kits, and robotics sets that teach coding, sequencing, and problem-solving skills.
Toytag is packed with cool games and kid-friendly gadgets. From hi-tech toys for young tinkerers to educational board games, it’s a fantastic resource for gifts that stimulate the mind and encourage strategic thinking.
A specialist hobby store for Tamiya car enthusiasts, MF11 Mini 4WD offers a huge collection of cars, parts, and even custom-built models. They also have an in-store racing circuit to test out your new creations.
Catering to older kids, teens, and the young-at-heart, these stores are hubs for pop culture merchandise, from superhero action figures to cute collectible characters.
Famous for its Bearbrick collectibles and Hot Toys figurines, Action City is a premier destination for collectors. They showcase a unique and expansive range of art toys and figures from Disney, Marvel, and more.
If you’re a fan of Funko Pops, this is your store. Simply Toys has a massive range of vinyl figures alongside collectibles and action figures from major franchises like Marvel, DC Comics, and Star Wars.
The home of trendy “blind box” collectibles, Pop Mart is popping up all over Singapore. Shoppers love the thrill of unboxing cute and quirky characters from popular series like The Monsters and Cry Baby.
The only official Pokémon Center outside of Japan in Asia, this store at Jewel Changi Airport is a paradise for fans. Find exclusive merchandise, a huge range of plush toys, and figurines of all your favourite characters from the iconic Pokemon Center Jewel.
This is Singapore’s first Tomica and Pla-Rail specialty shop. It’s a dream destination for kids who love cars and trains, offering countless die-cast vehicles and intricate train sets, primarily from Japan.
This family-friendly store is packed with board games, trading cards, and collectibles. They offer a great mix of classic favourites and the latest releases in video games and tabletop gaming.
Unplug and reconnect with these stores that specialize in tabletop games, from classic family favourites to complex strategy games for serious hobbyists.
A board game haven in the heart of Orchard, Games @ Pi stocks an incredible library of games. It’s the perfect place to discover new board games Singapore has to offer, from Catan to Dungeons & Dragons.
Located at Bugis+, Battle Bunker is a hub for the tabletop gaming community. They host regular tournaments and sell a wide variety of board games, card games, and miniature wargames like Warhammer.
With a great range of family-friendly board games and a good stock of Pokémon cards, Toy Station is an excellent choice for a weekend family activity. Their outlets are conveniently located at Serene Centre and Thomson Plaza.
When you’re looking for a special gift that combines play with beautiful design, these boutique stores offer curated collections of stylish and charming toys.
A treasure trove of high-end and quirky toys, The Little Showcase at Tanglin Mall and One Holland Village is a delight to explore. They carry stylish kids’ decor, partyware, and unique baby gifts Singapore parents will love.
While known for its fashionable children’s clothing, Le Petit Society also stocks a gorgeous range of toys. They are particularly famous for their huge selection of incredibly soft and cuddly Jellycat plush toys.
Found in Great World, Lilliewoods Social offers a beautiful collection of unique, often handmade, toys alongside locally designed clothing and accessories. It’s the perfect spot to find a truly special and artisanal gift.
Puttot is the exclusive Singapore distributor for high-quality European brands like Moulin Roty and OOLY. Their showroom is filled with adorable backpacks, puzzles, games, and dolls that are both charming and well-made.
Tucked away in Tanglin Mall, Tango Mango is a quirky store filled with unique toys, kids’ books, and arty gifts. It’s a wonderful place to browse and discover something unexpected and delightful.
This online store is the exclusive distributor for the award-winning Swiss toy designer MOLUK. Little Llama focuses on expert-recommended toys and books that encourage open-ended play and support early learning.
Catering to the youngest members of the family and those with energy to burn, these stores provide developmental toys and gear for active play.
A trusted name for new parents, Mothercare is well-stocked with age-appropriate toys for a child’s early years. You can find colourful, stimulating toys for infants and problem-solving puzzles for toddlers.
A giant among online toy stores Singapore, Pupsik Studio is a one-stop shop for all things baby-related. They offer a great selection of books, games, teething toys, bath toys, and even small outdoor pools.
This is the go-to distributor for getting kids active outdoors. They are the official source for Micro Scooters, Penny Skateboards, and EzyRollers, making them the perfect place to find a gift that encourages physical play.
For budget-friendly options, stores like Kiddy Palace, Don Don Donki, and SKP offer a wide range of affordable toys. You can also find good deals during sales events at major department stores like Metro.
Toys “R” Us is generally considered the biggest toy store chain in Singapore, with large-format outlets in locations like VivoCity and Suntec City that offer an extensive range of products.
Stores like The Better Toy Store, Mothercare, and Playhao specialize in high-quality educational toys for toddlers. Online, Tickle Your Senses and KEKA Toys offer excellent curated selections for early development.
While dedicated 24-hour toy stores are rare, some Don Don Donki outlets are open 24/7 and have a sizable toy section. Mustafa Centre in Little India also operates 24/7 and stocks a variety of toys.
From the sprawling aisles of Toys “R” Us to the curated shelves of The Better Toy Store, Singapore is a playground of options for toy shoppers. By knowing where to look, you can easily find the perfect item to spark joy, encourage learning, or inspire the next great adventure for the child in your life.
Now that you have the ultimate guide on where to buy toys in Singapore, which store will you visit first? Let us know in the comments if we missed a hidden gem
